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FTC Sues Data Broker Over Sales of Geolocation Data

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On August 29, 2022, the Federal Trade Commission (FTC) announced it had filed a complaint in Idaho federal district court against Kochava Inc., a data broker, seeking injunctive relief on account of alleged violations of Section 5(a) of the FTC Act. Specifically, the FTC alleged that Kochava's sales of precise geolocation information collected from consumers' mobile devices constitutes an "unfair or deceptive act or practice" because it enables those who obtain the data to identify the mobile...
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